Samsung is reportedly planning to introduce the next generation of Bixby with the Samsung Galaxy S25 series. The South Korean tech giant first announced the artificial intelligence (AI) version of its virtual assistant with the Galaxy W25 and Galaxy W25 Flip in China earlier this year. However, the AI-powered Bixby was not seen in regions outside China. According to the report, Samsung intended to bring new capabilities to its virtual assistant with the Galaxy Z Fold 6 and Z Flip 6, however, some scheduling issues prevented it.
Samsung may introduce AI-powered Bixby with One UI 7
The Galaxy S25 series, which is set to launch early next year, will bring AI-upgraded Bixby globally, ET News reports. Citing people familiar with the matter, the publication claimed that the voice assistant will be equipped with a large language model (LLM), which will enable many advanced capabilities that Bixby cannot currently perform.
Some of these capabilities are already known. The Samsung Galaxy W25 series in China comes with a better understanding of the context behind natural language commands. It can also process complex instructions that involve two or more tasks.
Samsung also said that Bixby can answer ambiguous questions by understanding user behavior and deep context. For example, if a user says, “How to get there?”, the AI assistant can check whether the user is in their office and it’s time to go home, and show navigation to their home.
Additionally, the Chinese version of Bixby can generate text and show video by sourcing it from the web. It can also translate web pages, as well as share the option to export the generated text to various Microsoft Office file formats like Word, PowerPoint, Excel, and others.
This version of Bixby also features a new user interface that can be opened in a full-screen window. Similar to the Gemini AI Assistant, with a text field at the bottom and a minimal layout. Additionally, users can interact with Samsung’s native virtual assistant with both text and speech as input. It can be activated on any screen and also on top of any app on the smartphone.
Notably, apart from the W25 series, AI-powered Bixby was also introduced for Samsung’s bespoke AI home devices. However, the Assistant’s capabilities on these devices are limited and very device-centric.
